Danielle SetteFSBOJessi DavidsonJessica Davidsonsell your homeSetteDavidson March 3, 2022

Why NOT to Sell by Owner

Many sellers consider “For Sale By Owner” in a hot market, thinking their house will sell itself. However, according to Danielle Sette and Jessica “Jessi” Davidson of ERA Justin Realty’s Team Sette Davidson, FSBO is not a good idea for several reasons.

 Transaction Liaison

Are you available every time someone wants to see your home?

“Professional Realtors work closely not only with prospective buyers but with reputable business partners in the industry, like lenders, attorneys and inspectors,” says Sette. “Our job is to be the transaction liaison during the entire process. We guide you step-by-step to help you obtain your real estate goals.”

 Access to Large Networks

“Listing your home yourself on Zillow or even the Multiple Listing Service (MLS) is not enough,” says Jennifer Darby Metzger, Broker/Owner at ERA Justin Realty, “Agents have personal relationships with pre-approved home seekers and other agents. That means a bigger pool of potential buyers. A bigger pool can mean a faster sale at a larger price.”

  Net More Money

People who sell-by-owner tend to set a price based on an online assessment tool or by banking on an over-asking price a neighbor says they were offered for their home. This can make the listing price way off, so it doesn’t sell. The longer it sits on the market, the lower the ultimate sale price. 

“Realtors have access to industry tools through their real estate boards to appropriately price your home to sell, and provide you the best education, history and services,” says Sette.

“Clients may utilize these tools to help with the decision-making process,” adds Davidson.

 Limit Legal Risks

There are reams of legal paperwork involved in buying and selling a home. One of the most important items is writing the contract with favorable terms for all. “Realtors explain the terms or provisions written in the contract. We protect our clients by working closely with real estate attorneys. This helps the home buying process move forward with ease,” says Davidson.


There is no substitute for a local real estate agent when it comes to earning top dollar. If you are interested in selling your home, contact Team Sette Davidson at ERA Justin Realty by calling (201) 939-7500.