Selling Your Home in Today’s Marketplace

Are you thinking about selling your home to take advantage of the current real estate market, but a little worried about the process due to current health and safety concerns?

In a survey by Realtor.com, people thinking about selling their houses today indicated they’re generally willing to allow their agent and some potential buyers inside if done under the right conditions. They’re less comfortable, however, hosting an open house, which is understandable, given the health concerns our country is facing this year. 

“If you need to sell your house now, you should ask your realtor what virtual practices they have in place to ensure that everyone — you, your family, and potential buyers — is comfortable with the home showing and selling process,” says Fara Espandi, as sales associate with ERA Justin Realty.  

Working with a trusted professional who is skilled with today’s changing virtual practices is critical during this current selling climate. “My colleagues at ERA Justin and I always abide by the recommendations given by the National Association of Realtors (NAR), as well as state and local regulations,” Fara explains, adding, “We know what today’s buyers need and how to put the necessary steps in place. 

For example, according to the same realtor.com survey, when asked to select what technology would be most helpful when deciding on a new home, here’s what today’s homebuyers said, in order of preference:

• Virtual tour of the home

• Accurate and detailed listing information

• Detailed neighborhood information

• High-quality listing photos

“At ERA Justin, we have the tools and technology to promote your home in today’s marketplace, including virtual tours and access to professional photographers” Fara explains. “In addition, we have achieved the number one ranking in Rutherford closed sales for 19 years running.  If you want a neighborhood expert who can provide the accurate and detailed information buyers want, look no further than the sales associates ERA Justin.” 

If you’re ready to sell, contact Fara or any of the knowledgeable and professional sales agents at ERA Justin Realty to learn more about how to effectively navigate through today’s current landscape. You can reach us at 201.939.7500, or stop by our offices in Rutherford at 118 Jackson Avenue or 57 Park Avenue in Rutherford.